This case study highlights how we provided a $2,000,000 line of credit to a high-growth distributor of electric bicycles
About the Company
HQ Location: Mountain West, United States
In Business For: Under 2 years
Management: Experienced in industry but new to U.S market
Customer Base: U.S-based bicycle dealerships and direct to consumer via e-commerce
Cash Flow: Manufacturer required payment months before company received inventory, which put strain on company cash flows.
Meeting Demand: Company was growing but they were unable to continue to self-finance due to their limited ability to build inventory.
Competitive Space: Brand had proven track record abroad but recently broke into highly concentrated U.S bicycle market. Company was positioned to become a market leader.
Not Bankable: Company had limited operating history domestically and was unable to secure financing from a traditional lender.
The Credit Junction worked closely with the company and its management to understand the product and its cash-to-cash cycle, and was able to craft a financing solution that met both their short and long term needs by advancing on inventory and A/R.