TCJ StaffComment

Back to School

TCJ StaffComment
Back to School
Show me a family of readers, and I will show you the people who move the world.
— Napoléon Bonaparte

Nothing is better than a good book—especially at the end of a long day or to start off a cozy weekend. However, taking some time to relax doesn't mean you aren't still hard at work (in a way). In fact, reading about the titans of your industry can help give you a look into the minds of some of the most ingenious innovators the world has ever known. Sure, you may be sprawled out in a hammock, but who said work can't be enjoyable?

Take a look at these six books that get inside of the minds of some of our nation’s best and brightest business leaders.

 

Titan: The Life of John D. Rockefeller, Sr.: Ron Chernow

Author Ron Chernow gives readers the essential, endlessly engrossing biography of John D. Rockefeller, Sr.— or, as critics have called him, the Jekyll-and-Hyde of American capitalism. Through a mix of tenacity, philanthropy and cut-throat tactics, Rockefeller built a 20th century economic and political dynasty. He was the terror of his competitors, the bogeyman of reformers, the delight of caricaturists, and an utter enigma.

Chernow draws from unprecedented access to Rockefeller’s private papers to offer readers an unbiased look at one of the most prolific moneymakers in our nation’s history. 

Find it, here

 

Empire State of Mind: How Jay Z Went from Street Corner to Corner Office: Zack O'Malley Greenburg

I’m not a businessman—I’m a business, man.
— Jay Z

Jay Z began his career on a New York street corner selling drugs in abject poverty but harnessed the lessons he learned about human nature and business to become a household name. This unofficial biography explores not only Jay Z’s rise but also lends a critical eye to how street smarts can be turned into business success. 

Find it, here

 

Steve Jobs: Walter Isaacson

It’s hard to believe that Apple, the company worth $1 trillion, came from humble beginnings. Now, at a time when America is seeking ways to sustain its innovative edge, and when societies around the world are trying to build digital-age economies, Jobs still stands as the ultimate icon of inventiveness and applied imagination.

Crafted from over forty interviews including some with Jobs himself, this candid biography Isaacson presents to readers is instructive and cautionary, filled with lessons about innovation, character, leadership, and values. 

Find it, here

 

Barbie and Ruth: The Story of the World's Most Famous Doll and the Woman Who Created Her: Robin Gerber

Back to School Books

The Barbie doll has played a role in millions of children’s lives and was the catalyst for Mattel’s toy empire. Barbie and Ruth recounts the remarkable, true story of Ruth Handler, a wife, mother and business executive, who developed Barbie into a cultural icon and toy powerhouse.

Barbie and Ruth is both an extraordinary look at female entrepreneurship and a breathtaking account of the cultural phenomenon that is the Barbie doll. Gerber perfectly highlights Handler's belief that "through the doll, the little girl could be anything she wanted to be. Barbie always represented the fact that a woman has choices." 

Find it, here

 

Start Something That Matters: Blake Mycoski

It’s one thing to start a business, but another to try to change the world. Tom’s, the shoe brand developed by Blake Mycoski, has adopted a business model that combines his drive to improve the lives of millions with the need to make a profit.

In his own words, Mycoski describes how he built Tom’s with a humanitarian focus and a new path for entrepreneurs seeking to make a difference. If you've ever wondered how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by giving shoes away (or how you can start something similar), you need to read this book.

Find it, here

 

The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life: Mark Manson

Back to School Books

Mark Manson’s best seller has offered business owners a look at how to balance their inherent drive with a greater peace of mind. Manson demonstrates a “counterintuitive approach” to happiness by asserting that the act of searching for it is, in the end, futile.

Manson Argues that improving our lives hinges not on our ability to turn lemons into lemonade, but on learning to stomach lemons better. This book is all about acknowledging the things that we don't like or cannot change, and learning to move past them — a skill all business owners have to develop if they want to be successful. Let’s face it, if you can’t enjoy running your business, what’s the point of having it?

Find it, here